We can help your team build a conversion funnel and generate traffic with proven methods of creating, capturing and converting demand. From SEO to Paid to promoting webinars or building a brand. We can build programs directly or provide guidance and structure where needed.
Are you looking to build a new brand or even more challenging, create a new category? Our team has helped companies build new brands, new categories and with advanced targeting and segmentation we ensure you're focused in the right areas.
Picking the right tech stack can be difficult and expensive if not done correctly. Are you big enough for Salesforce or is Hubspot a better choice for your business? Do you need an ABM platform or will in-house tools help you reach your goals? Our team can help.
Is your team using AI to accelerate their output? Where do you start? New tools pop up everyday, many of the free tools work well for growing teams. However, the noise is loud and you may not know where to start. We can help cut through the noise, 10x your production and put you on a high performance track.
Our team will ensure you are setup to measure key performance indicators that matter. We will dial in SaaS metrics like Customer Acquisition Cost (CAC) or Return on Ad Spend (ROAS), we will also setup automated reports that give you the data you need to make the right decisions.
We will keep you lean and mean while you are looking to prove out different roles and can provide guidance on who to hire first and what existing org structure changes need to be made. From copywriting to demand gen, to digital marketing to design and video, all areas can be evaluated for maximum ROI.
I'm a seasoned CMO who has run marketing for Red5, Ecosystems, Add Value Machine, Raken, Canyon Bicycles, and have lead international marketing teams at adidas, TaylorMade Golf, PUMA and Snap-on diagnostics. I've spent over 20 years in marketing building high performance programs for everything from seed stage companies to supporting global programs for multi-billion dollar organizations.
We can fast track your marketing program using our experience and network. We like to use our experience in both B2B and B2C to help early stage companies scale fast.
You will have access to our team via phone, email and Slack and if you are in the DFW area we would be happy to meet in person as well.
Our team will put together a comprehensive list of playbooks that outline everything from building a value prop to inbound and outbound lead generation strategies. View a sample here
Dedicated time for advisory work with agreed upon time and days.
Marketing Strategy for Brand, Product, Automation, Digital and more. Team development, marketing org structure, and or role definition.
Dedicated Email, Phone, and Slack Communication
Referrals to Agencies and SMEs as needed
Facilitated program design for digital marketing, demand gen, marketing operations, brand marketing, product marketing, tech stack setup and more.
Dedicated program design work with dedicated time and days. Will bring in and manage contractors or build your in-house team.
Dedicated Email, Phone, and Slack Communication, limited investor and board presentations as needed
Referrals to Agencies and SMEs as needed
Facilitated execution for digital marketing, demand gen, marketing operations, brand marketing, product marketing, tech stack setup and more.
Dedicated facilitated execution with fully dedicated time and days. Dedicated contractors and will build, hire and or train your in-house team.
Dedicated Email, Phone, and Slack Communication. Board meeting presentations and participation as needed
Referrals to agencies and SMEs as needed
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form
ardencmoadvisory@gmail.com
858-337-1913
Prosper TX 75078
Feel free to reach out with any questions around our services or pricing or anything else.
Copyright © Arden Advisory CMO - 2024